The Government of Rajasthan, with the vision of Good Governance – “SuRaaj”, is highly committed to provide efficient, reliable and transparent governance with emphasis on Gender Empowerment.With this view, the Bhamashah Financial Inclusion scheme was initiated way back in 2008. In fact, it was the first Direct Benefit Transfer (DBT) programme of the country. However, due to various reasons, it went into hibernation for 5 years.

The objective of the scheme is financial inclusion, women empowerment and effective service delivery. Bank Accounts are being opened in the name of lady of the house and a Bhamashah Card is being given to families across the state. All cash benefits under public welfare schmes will be directly transferred to these bank accounts. The card will also be used to transfer non-cash benefits of various government schemes.